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No business cards? No problem.

From the way some people tell it, you'd think meeting someone and not having a business card with you was worse than getting caught in a blizzard without a coat. 

Exhibit A: From a recent story on the Career Intensity blog.

“I was in the supermarket picking up a few things when I ran into a guy I used to work with. He told me that he was just thinking of me because an account director position was open and he thought I would be perfect for it. We exchanged contact information (luckily I had some business cards on me)..."

Exhibit B: A college senior recently telling me about his worst recruiting experience.

"I met a recruiter at a career fair and asked for his card. He said he didn't have any with him, but he invited me to an interview. After the interview, I once again asked him for a business card. Again, he didn't have one. He said he would be in touch, and I've never heard from him again."

When did people get the idea that the only medium through which you're permitted to exchange contact information is a pre-printed business card? Awkward, self-imposed "rules" like this are what turned "networking" into a bad word.

Sure, when you go to a conference and expect to exchange contact information with a bunch of people in a very short time, it's very convenient to have cards at the ready. But that first guy was in a grocery store! Luckily I had some business cards on me? Lucky, why? Afraid you wouldn't remember how to write down your own name, phone number, and e-mail address?

Here's a two-step plan to recovering from not having a business card and impressing the heck out of those people who just wouldn't know what to do.

1. Get something to write with.
Are you carrying a pen? Great. No worries if you're not, though. Anywhere you buy stuff, there's probably a pen at the checkout for signing credit card receipts. At stores of the grocery and other varieties, they even sell pens. And contrary to another set-in-stone rule of the slick businessman, it doesn't have to be a Waterman. A Bic will get the job done. 

2. Get something to write on.
Let's try to avoid using the moist, wrinkled receipts packed in your wallet. At restaurants, a fresh ticket from your waiter's order pad trumps the traditional napkin (less bleeding). If you're outside, walk to the corner and pick up a free, ad-riddled newspaper. Inside a grocery store, you have even more options -- buy a notepad or buy a box of candy to give 'em yet another reason to say Sweet! when you hand over your digits.

And while you're handcrafting this custom replacement card, why not add the note that your acquaintance should have taken down after a traditional exchange. In the grocery guy's case: "Call about Account Director position."

Now you'll never have to pass up a promising job opportunity, sales lead, or hot date because you didn't have a card on you. You'll just think: No business cards? No problem. Especially if you're in a post office. Or a Kinko's.

Usepapersmall

Posted by Ian Ybarra on January 26, 2006 | Permalink

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» "Sorry, I don't have business cards. I'm so sorry." from Ian Ybarra
There are so many times when I meet people (especially college students) who, after asking for and receiving my card, immediately apologize for not having a card of their own. I just assure them it's okay -- because it is... [Read More]

Tracked on Jan 26, 2006 7:50:48 PM

Comments

I love it! We often forget the admonition that "The best is the enemy of the good."

Posted by: Matthew Cornell | Jan 26, 2006 5:01:45 PM

And that, my friend, is why my PDA is a Hipster PDA.

Posted by: Andrew Plumb | Jan 26, 2006 7:09:19 PM

Hi Ian, Thanks for an entertaining, yet practical, article. I personally carry a little spiral notepad in my purse all the time. Easy to write stuff down, and easy to tear out a sheet to give to someone else. -- Jen

Posted by: Jen Robinson | Jan 26, 2006 8:47:32 PM

Good point Ian, although a business card is still the quickest and easiest way to share information with people. Admittedly, other alternatives exist, but the least likely way to lose people's information, in my opinion, is with a sharp business card.

Posted by: Phil Gerbyshak | Jan 26, 2006 10:06:35 PM

Funny, I read this entry today and was thinking about it, then I came upon this about 10 minutes later:

http://www.kk.org/cooltools/archives/001076.php

(It's a fold-flat-pen you can keep in your wallet)

Posted by: Rob Meyer | Jan 26, 2006 11:33:57 PM

More of a reason to mail them a handwritten card after the fact with your business card included!

Posted by: Jeff | Jan 27, 2006 6:57:19 AM

Ian,

Very insightful. It's about the "substance."

Cheers.

Posted by: Lu | Jan 27, 2006 8:22:29 AM

Don't you people have cellphones? This post wasn't very enlightening. A pen can write right?

Posted by: David | Jan 28, 2006 12:19:43 PM

    Being a singer/songwriter kind of screams for the availability of contact information. This, like all business, is all about who you know, and who they know. I've been amazed at how many aspiring artists don't have any way to give you contact info. (I've been collecting scraps of paper with scribbled names and emails, maybe they will make a nice scrapbook?)

    I think to myself... "What are you doing here?" "Are you trying to make it, or just trying to tell yourself you're trying to make it."

    On the Nashville statistic front, I'm running with numbers like one out of seven contacts has a card. (Translated, one out of seven talented artists)

    The music biz, where publicity is key... biz card? bumper stickers? t-shirts? buttons? guitar picks with your website? Seriously, anything with your information is a huge deal.

    To quote from last night:

    "Hey, that song was awesome... do you have a card?"

    "No... I... I've got em somewhere... maybe in my van..."



ugh.

Posted by: Ben Longberg | Feb 1, 2006 7:47:45 AM

very nice!

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As the de facto administrator of the Security Fix blog, I've spent many an hour deleting spammy links left in the comments section -
- comments that usually lead back to the same kinds of Web sites you most commonly see advertised in junk e-mail.

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